Browsing Chester Business School by Publisher "Inderscience Publishers"
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Business and organizational development: Global perspectives, cultures and domainsRecent years have seen an acceleration of alternative approaches to, and appreciations of, business and organisational development. Approaches focusing on cognitive elements, behavioural aspects and critical perspectives have emerged and become established in the mainstream. In turn, these approaches have facilitated and supported alternative domains, such as organisational learning, sustainability, social and environmental responsibility and gender issues. Contemporary organisational leaders are realising that, in order to cope with the complex and chaotic environments they face, alternative approaches and considerations are needed. This special issue provides space to explore and examine a number of these contexts through specific domains and issues. It achieves this by developing a range of perspectives, both epistemologically and geographically related, and presents case studies that focus on a range of emerging markets, sectors and approaches.
Recasting the 'technologies' of outdoor management development: An interpretivist perspective on the tools, models and processes used in the fieldThis paper investigates the models and tools commonly engaged in outdoor management development (OMD). The paper employs an interpretive methodology engaging participant observation and narrative techniques. A number of OMD providers were studied and this generated a rich body of data which is relayed and examined in the text. In spite of extensive theoretical contemporary debates and developments in wider human resource development domains, the study identifies that many practitioners working in experiential course settings continue to engage a predominantly positivistic, well–rehearsed, over–used, and indeed ageing, collection of models. The paper identifies linear and modernistic assumptions on which such models are predicated. OMD is a relatively longstanding form of training which continues to be used by a large number of individuals. The phenomenon therefore merits attention so as to better determine the social implications of the approach. The paper offers an original and innovative consideration of the tools generally employed in OMD programmes.
Role of attitudes in Brazil's country brand imageFor past three decades, the academic community has sought to advance the analysis relating to the image of several countries around the world. In relation, several studies have since been published on contemporary relevance of the image of a given country, and its subsequent effects on product evaluations and purchase intentions, among other behavioural outcomes. Nonetheless, despite the importance of the theory of attitude in evaluating the image of a country, the majority of papers in the field has focused on the cognitive component of attitude only, having the other components, affective and conative, not thoroughly being examined. As a result, with an aim to extend our current understanding into the role of attitudes on country brand image, this paper considers the conations more broadly such as, the predisposition for traveling, doing businesses, investing, working in the country, as well as, the willingness for either buying products made in the Brazil or shopping in the Brazil. Additionally, the purpose of this paper is to investigate Brazil's country brand image, based on the three-attitudinal categories "cognitive", "affective", and "conative". The methodological approach taken in this study is a quantitative method via an online survey. The study population consisted of the 427 undergraduate students at foreign institutions partaking agreements with a Brazilian public university. Attitudes were analysed using exploratory factor analysis to correlate potential impact on Brazils' country brand image. The country's image refers to a construct derived from the concept of attitudes, being comprised of cognitive, affective, and conative components. Results of this study indicate that the conative dimension received the highest scores of the respondents implying strong behavioural intentions in relation to Brazil's country brand image. It is also noteworthy that the technical dimension presented a more negative assessment in comparison to all other dimensions of Brazil's image, indicating that such a cognitive element to be adequately developed to highlight better brand assurance.
Staging and managing match events in the English professional football industry: an SME learning perspectiveAbstract: The English professional football industry has attracted considerable academic interest in relation to the tragedies that occurred during the 20th century. However, the bulk of this work has focused on historical, social and economic factors rather than match processes. Consequently, an in-depth view of contemporary football match event management processes does not exist. This paper aims to address this by examining small and medium enterprises (SME) and event literatures in order to surface the SME mentality evident in the majority of clubs. A Football Match Event Lifecycle Model is developed and then used to provide an insight into contemporary football event management issues and processes and demonstrate how clubs can generate, transfer and use knowledge to learn from the mistakes of the past. The paper adopts an interpretivist methodological approach and utilises qualitative primary data from semi-structured interviews and non-participant observation.