Show simple item record

dc.contributor.authorHarris, Phil*
dc.date.accessioned2018-03-13T15:12:35Z
dc.date.available2018-03-13T15:12:35Z
dc.date.issued2016-08-01
dc.identifier.citationHarris, P. (Academic). (2016). Political marketing [Streaming video]. Retrieved from SAGE Video.
dc.identifier.isbn9781473992337
dc.identifier.urihttp://hdl.handle.net/10034/620936
dc.descriptionBusiness and Management Video series, Sage Publications
dc.description.abstractProfessor Phil Harris explains the place of marketing in the political process. He highlights how politicians use the media to hone their image, how marketing has changed since the 1950s
dc.language.isoenen
dc.publisherSage
dc.relation.urlhttp://sk.sagepub.com/video/political-marketing?fromsearch=true
dc.subjectPolitical Marketing
dc.subjectpolitics
dc.subjectcommunication
dc.subjectgovernment
dc.subjectlobbying
dc.subjectmanagement
dc.titlePolitical Marketing, Business & Management Video Collection, Sage Publications
dc.title.alternativeBusiness and Management Video series, Sage Publicationsen
dc.typeVideo
dc.contributor.departmentUniversity of Chesteren
dc.identifier.journalBusiness and Mangement Video series, Sage Publications,en
dc.date.accepted2016-07-01
or.grant.openaccessYesen
rioxxterms.funderunfundeden
rioxxterms.identifier.projectunfundeden
rioxxterms.versionNAen
rioxxterms.licenseref.startdate2016-08-01
refterms.dateFOA2016-08-01T00:00:00Z
html.description.abstractProfessor Phil Harris explains the place of marketing in the political process. He highlights how politicians use the media to hone their image, how marketing has changed since the 1950s


Files in this item

Thumbnail
Name:
BMT002.1 POLITICAL MARKETING ...
Size:
42.66Mb
Format:
QuickTime video
Request:
video

This item appears in the following Collection(s)

Show simple item record