Show simple item record

dc.contributor.authorFont, Xavier*
dc.contributor.authorHindley, Ann*
dc.date.accessioned2016-04-11T13:22:42Z
dc.date.available2016-04-11T13:22:42Z
dc.date.issued2016-05-16
dc.identifier.citationFont, X., & Hindley, A. (2016). Understanding tourists’ reactance to the threat of a loss of freedom to travel due to climate change: a new alternative approach to encouraging nuanced behavioural change. Journal of Sustainable Tourism, 25(1), 26-42. DOI: 10.1080/09669582.2016.1165235
dc.identifier.doi10.1080/09669582.2016.1165235
dc.identifier.urihttp://hdl.handle.net/10034/605005
dc.descriptionThis is an Accepted Manuscript of an article published by Taylor & Francis in Journal of Sustainable Tourism on 2016, available online: doi: 10.1080/09669582.2016.1165235
dc.description.abstractThis article proposes that reactance theory can be used to better understand how tourists’ perceptions of climate change affect their travel decisions. Reactance theory explains how individuals value their perceived freedom to make choices, and why they react negatively to any threats to their freedom. We study the psychological consequences of threatening tourist’s freedoms, using a range of projective techniques: directly, using photo expression, and indirectly, through collage, photo-interviewing and scenarios. We find that reactance theory helps to explain the extent of travel to two destinations: Svalbard and Venice, providing a nuanced understanding of how travellers restore their freedom to travel through three incremental stages: denying the climate change threat , reducing tensions arising from travel and heightening demand particularly for the most visibly threatened destinations. The theory suggests a fourth stage, helplessness, reached when consumers dismiss the value of destinations once they can no longer be enjoyed, but for which we, as yet, have no data. Reactance theory questions the validity of awareness raising campaigns as behavioural change vehicles, provides alternative explanations of why the most self-proclaimed, environmentally aware individuals travel frequently, and helps identify nuanced, socially acceptable forms of sustainability marketing, capable of reducing resistance to change.
dc.language.isoenen
dc.publisherTaylor & Francis
dc.relation.urlhttps://www.tandfonline.com/doi/full/10.1080/09669582.2016.1165235
dc.subjectClimate change
dc.subjectDisappearing destinations
dc.subjectEthical tourism
dc.subjectValues
dc.subjectMotivations
dc.titleUnderstanding tourists’ reactance to the threat of a loss of freedom to travel due to climate change: a new alternative approach to encouraging nuanced behavioural change.
dc.typeArticle
dc.identifier.eissn1747-7646
dc.contributor.departmentUniversity of Chesteren
dc.identifier.journalJournal of Sustainable Tourismen
dc.date.accepted2016-03-07
or.grant.openaccessYesen
rioxxterms.funderxxen
rioxxterms.identifier.projectxxen
rioxxterms.versionAMen
rioxxterms.licenseref.startdate2017-12-01en
refterms.dateFCD2019-07-16T10:16:19Z
refterms.versionFCDAM
refterms.dateFOA2018-08-18T03:21:22Z
html.description.abstractThis article proposes that reactance theory can be used to better understand how tourists’ perceptions of climate change affect their travel decisions. Reactance theory explains how individuals value their perceived freedom to make choices, and why they react negatively to any threats to their freedom. We study the psychological consequences of threatening tourist’s freedoms, using a range of projective techniques: directly, using photo expression, and indirectly, through collage, photo-interviewing and scenarios. We find that reactance theory helps to explain the extent of travel to two destinations: Svalbard and Venice, providing a nuanced understanding of how travellers restore their freedom to travel through three incremental stages: denying the climate change threat , reducing tensions arising from travel and heightening demand particularly for the most visibly threatened destinations. The theory suggests a fourth stage, helplessness, reached when consumers dismiss the value of destinations once they can no longer be enjoyed, but for which we, as yet, have no data. Reactance theory questions the validity of awareness raising campaigns as behavioural change vehicles, provides alternative explanations of why the most self-proclaimed, environmentally aware individuals travel frequently, and helps identify nuanced, socially acceptable forms of sustainability marketing, capable of reducing resistance to change.


Files in this item

Thumbnail
Name:
JOST3037FRa.docx
Size:
114.0Kb
Format:
Microsoft Word 2007
Description:
Main article

This item appears in the following Collection(s)

Show simple item record