Evaluation and communication: Using a communication audit to evaluate organizational communication
AffiliationUniversity of Chester
MetadataShow full item record
AbstractWithin evaluation studies the process of programme delivery is relatively neglected and within that there has been little or no attention to communication as an aspect of process. This article identifies this lacuna and proposes the technique known as 'communication audit' as a way to address this gap. The use of the method is exemplified through several programme evaluations.
CitationEvaluation Review, 2006, 30(2), pp. 171-187
DescriptionThis article is not available through ChesterRep.
SponsorsThis article was submitted to the RAE2008 for the University of Chester - Social Work and Social Policy & Administration.
Showing items related by title, author, creator and subject.
Social Brain Hypothesis: Vocal and Gesture Networks of Wild ChimpanzeesRoberts, Sam G. B.; Roberts, Anna I.; University of Chester (2016-11-24)A key driver of brain evolution in primates and humans is the cognitive demands arising from managing social relationships. In primates, grooming plays a key role in maintaining these relationships, but the time that can be devoted to grooming is inherently limited. Communication may act as an additional, more time-efficient bonding mechanism to grooming, but how patterns of communication are related to patterns of sociality is still poorly understood. We used social network analysis to examine the associations between close proximity (duration of time spent within 10m per hour spent in the same party), grooming, vocal communication and gestural communication (duration of time and frequency of behaviour per hour spent within 10 meters) in wild chimpanzees. The results were not corrected for multiple testing. Chimpanzees had differentiated social relationships, with focal chimpanzees maintaining some level of proximity to almost all group members, but directing gestures at and grooming with a smaller number of preferred social partners. Pairs of chimpanzees that had high levels of close proximity had higher rates of grooming. Importantly, higher rates of gestural communication were also positively associated with levels of proximity, and specifically gestures associated with affiliation (greeting, gesture to mutually groom) were related to proximity. Synchronized low-intensity pant-hoots were also positively related to proximity in pairs of chimpanzees. Further, there were differences in the size of individual chimpanzees’ proximity networks - the number of social relationships they maintained with others. Focal chimpanzees with larger proximity networks had a higher rate of both synchronized low- intensity pant-hoots and synchronized high-intensity pant-hoots. These results suggest that in addition to grooming, both gestures and synchronized vocalisations may play key roles in allowing chimpanzees to manage a large and differentiated set of social relationships. Gestures may be important in reducing the aggression arising from being in close proximity to others, allowing for proximity to be maintained for longer and facilitating grooming. Vocalisations may allow chimpanzees to communicate with a larger number of recipients than gestures and the synchronized nature of the pant-hoot calls may facilitate social bonding of more numerous social relationships. As group sizes increased through human evolution, both gestures and synchronized vocalizations may have played important roles in bonding social relationships in a more time-efficient manner than grooming.
The repertoire and intentionality of gestural communication in wild chimpanzees.Roberts, Anna I.; Vick, Sarah-Jane; Roberts, Sam G. B.; University of Chester; Budongo Conservation Field Station; University of Stirling (Springer, 2014-09-03)A growing body of evidence suggests that human language may have emerged primarily in the gestural rather than vocal domain, and that studying gestural communication in great apes is crucial to understanding language evolution. Although manual and bodily gestures are considered distinct at a neural level, there has been very limited consideration of potential differences at a behavioural level. In this study, we conducted naturalistic observations of adult wild East African chimpanzees (Pan troglodytes schweinfurthii) in order to establish a repertoire of gestures, and examine intentionality of gesture production, use and comprehension, comparing across manual and bodily gestures. At the population level, 120 distinct gesture types were identified, consisting of 65 manual gestures and 55 bodily gestures. Both bodily and manual gestures were used intentionally and effectively to attain specific goals, by signallers who were sensitive to recipient attention. However, manual gestures differed from bodily gestures in terms of communicative persistence, indicating a qualitatively different form of behavioural flexibility in achieving goals. Both repertoire size and frequency of manual gesturing were more affiliative than bodily gestures, while bodily gestures were more antagonistic. These results indicate that manual gestures may have played a significant role in the emergence of increased flexibility in great ape communication and social bonding
Public relations: A managerial perspectiveMoss, Danny; DeSanto, Barbara; University of Chester ; Maryville University (SAGE, 2011)This book explores public relations from a managerial perspective. It includes chapters on public relations and other managerial functions, management and leadership, strategic management, corporate branding and corporate reputation, public affairs and lobbying, public relations and government, financial public relations, public relations consultancy, public relations and the internet, public relations and ethics, corporate social responsibility, public relations and the law, and managing global public relations.