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Marketing library services at University College Chester
Peters, Lisa Fiander, Wendy
Peters, Lisa
Fiander, Wendy
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Publication Date
2004
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Adobe PDF, 70.14 KB
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Abstract
This article discusses how library services at University College Chester had reviewed their marketing strategy and sought to develop more visually attractive and user-friendly guides and publications.
Citation
Sconul newsletter (Spring 2004), 31, 12-14
Publisher
SCONUL
Journal
Sconul Newsletter
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Type
Article
Language
en
Description
This is the author's PDF version of an article published in Sconul newsletter© 2004. It is available online at http://www.sconul.ac.uk/publications/newsletter/31/4.pdf
Series/Report no.
ISSN
1353-0429