Political Marketing, Business & Management Video Collection, Sage Publications

Hdl Handle:
http://hdl.handle.net/10034/620936
Title:
Political Marketing, Business & Management Video Collection, Sage Publications
Authors:
Harris, Phil
Other Titles:
Business and Management Video series, Sage Publications
Abstract:
Professor Phil Harris explains the place of marketing in the political process. He highlights how politicians use the media to hone their image, how marketing has changed since the 1950s
Affiliation:
University of Chester
Citation:
Harris, P. (Academic). (2016). Political marketing [Streaming video]. Retrieved from SAGE Video.
Publisher:
Sage
Journal:
Business and Mangement Video series, Sage Publications,
Publication Date:
1-Aug-2016
URI:
http://hdl.handle.net/10034/620936
Additional Links:
http://sk.sagepub.com/video/political-marketing?fromsearch=true
Type:
Video
Language:
en
Description:
Business and Management Video series, Sage Publications
ISBN:
9781473992337
Appears in Collections:
Chester Business School

Full metadata record

DC FieldValue Language
dc.contributor.authorHarris, Philen
dc.date.accessioned2018-03-13T15:12:35Z-
dc.date.available2018-03-13T15:12:35Z-
dc.date.issued2016-08-01-
dc.identifier.citationHarris, P. (Academic). (2016). Political marketing [Streaming video]. Retrieved from SAGE Video.en
dc.identifier.isbn9781473992337-
dc.identifier.urihttp://hdl.handle.net/10034/620936-
dc.descriptionBusiness and Management Video series, Sage Publicationsen
dc.description.abstractProfessor Phil Harris explains the place of marketing in the political process. He highlights how politicians use the media to hone their image, how marketing has changed since the 1950sen
dc.language.isoenen
dc.publisherSageen
dc.relation.urlhttp://sk.sagepub.com/video/political-marketing?fromsearch=trueen
dc.subjectPolitical Marketingen
dc.subjectpoliticsen
dc.subjectcommunicationen
dc.subjectgovernmenten
dc.subjectlobbyingen
dc.subjectmanagementen
dc.titlePolitical Marketing, Business & Management Video Collection, Sage Publicationsen
dc.title.alternativeBusiness and Management Video series, Sage Publicationsen
dc.typeVideoen
dc.contributor.departmentUniversity of Chesteren
dc.identifier.journalBusiness and Mangement Video series, Sage Publications,en
dc.date.accepted2016-07-01-
or.grant.openaccessYesen
rioxxterms.funderunfundeden
rioxxterms.identifier.projectunfundeden
rioxxterms.versionNAen
rioxxterms.licenseref.startdate2016-08-01-
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